We are advisers that maximize your business sale outcome with in-depth insight on valuation, marketing, prospecting, negotiations and fundamental sale elements.
Why consider using a technology broker?
Our 20 years of technology executive operations, sales, marketing and broker experience provides the understand of financial, operational, and legal issues that can help guide you to make your company more saleable. Our role as sale facilitators streamlines the process, allowing us to focus on the deal while you continue to operate the business.
Technology business brokers are experienced business people and proven sale pros who can assess your business and tap into an array of resources and professional networks to help you best achieve the objectives that matter to you when you sell your business.
As your broker, we represents your interests--not the buyer's. Rather than just facilitating the deal, we will do everything possible to help you achieve the highest sales price. If we don't build your confidence during your first meeting, you should look for someone else.
We are passionate about analyzing your goals and reasons for selling. This information forms the foundation for the proper marketing strategy we will employ. We take an interest in learning the mechanics of your business and ask questions that provide insights about your company's strengths and weaknesses which will prove invaluable during the negotiation stage.
The Competitive Edge
While conducting a proper valuation is a critical step early in the sales process, you should be wary of brokers that are interested in getting money up-front for a valuation. While not always the case, these brokers may be more concerned about selling their valuation service than they are about selling your company. We take the time to fully understand your business and, just as important, your competition.
We develop a detailed, competitive analysis that provides a clear overview of your competitors and where you stand relative to them. We compile an unbiased summary of key technologies, pros and cons and competitive claims that will effectively steer your ongoing sales and marketing strategy.
The Correct Process
When you first meet with a prospective broker, he/she should discuss how they plan to identify and screen potential buyers, detailing the types of questions they intend to ask. In general, the best brokers interview buyer prospects for several hours to ensure that only the most qualified reach the later stages of the sale.
There are countless details your broker will manage throughout the sale process. However, you should also make sure that your broker will help manage the emotions of the sale. How? By asking you about and clarifying your sale goals early in the process and repeatedly discussing and helping you manage your expectations to facilitate a smooth exit from the business.
When everything is said and done, the success of your business sale will be largely determined by your broker's efforts and abilities. Consequently, one of your most important sale actions is to invest time and energy in finding the broker that is the right fit for your business and your specific sale goals. Nobody's perfect, but with a little work you can find a great business broker that will help you achieve your most important sales objectives.